In January 2012, the Milton Hershey School in Pennsylvania made headlines when it rejected a 13-year-old applicant solely because he was HIV-positive. The school, funded by the Hershey Company, labeled the teen a “direct threat to the health and safety of others,” prompting widespread criticism from AHF and other advocates.
discrimination.
AHF quickly mobilized, organizing protests outside Hershey’s headquarters and launching the “No Kisses for Hershey” campaign. Activists, some dressed as giant Hershey’s Kisses, carried signs urging the company to denounce the discrimination and allow the boy’s enrollment.
The controversy drew comparisons to the case of Ryan White, a teenager expelled from school in the 1980s due to his HIV status, highlighting the ongoing stigma faced by individuals living with HIV . AHF President Michael Weinstein criticized Hershey for its “blatant discrimination and ignorance.”
In response, the Milton Hershey School defended its decision, stating that it was made after careful consideration of the unique environment and circumstances, though many viewed it as a failure to understand HIV transmission and rights. As a result, AHF’s protests continued into February with a Valentine’s Day boycott dubbed “A Day Without Kisses,” urging consumers to forgo Hershey products to protest the school’s actions.
AHF’s unwavering response to the Milton Hershey School’s discriminatory actions served as a powerful reminder that injustice must be met with action. Through bold protests, creative campaigns, and relentless advocacy, AHF not only brought national attention to the case but also reinforced the critical need for HIV education and compassion. As the fight against stigma continues, AHF remains a leading force in protecting the rights and dignity of people living with HIV.
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